Last year was a tough year for gamblers — and casino owners — as social distancing, mask mandates, and other health and safety precautions took their toll. In fact, revenues in the gaming industry dropped a whopping 25.2% in an incredible decline from 2019 to 2020.
Signage is everywhere — from the roadside to the sidewalk. As one of the oldest forms of marketing, signage is an effective way for hospitality-related businesses to capture customer attention and provide important information that will make their stay more delightful. In the hospitality industry, signs can be used to convey your brand’s values and messaging and give customers an idea of what they should expect from a stay in your establishment.