In today’s hypercompetitive markets, all industry players are looking for ways to become — and stay — leaders in their respective niches. To do this, it is critical to maintain an image and customer experience that is consistent across all marketing activities and channels. Developing a brand identity is hard work and expensive, so companies want their messaging to be powerful, with the same visual appeal across platforms. This continuity provides consumers with a sense of trust and reliability that can build loyalty and reinforce a brand’s value proposition to foster increased awareness.
What is G7 Printing and How Can it Help You Manage Client Color Quality?
Topics: print shop, productionprint, branding and marketing, G7 Printing
The Best Office Tech for Busy Architectural Firms
Architects and their staff have always relied on tools to create projects and plans that illustrate good design and help their clients live, work, and play in better, more cohesive environments. But the industry has come a long way since the advent of the drafting table, compass, and mechanical pencil. Today’s busy architectural firms rely on a host of forward-looking tools and technologies that increase design capabilities and make daily tasks easier and more frustration-free.
Topics: #wideformatprinters, #multifunctionalprinter, #DocumentManagement, #ArchitectureFirms, MFP, architectualoffice, printmanagement, productionprint