The worlds of public relations, marketing, and advertising are hectic at the best of times — and frenetic at the worst. As a PR professional, you must keep multiple tasks and projects in order and to do this, organization — and lack of distraction — is essential.
Organizational Tech and Tips for PR Professionals
Topics: document management, #PublicRelations, #Marketing, #DMS, #DocumentManagementSolutions, advertising, organizationaltech, documentmanagementsoftware, prfirm
Why Color Consistency Matters for Branding
The brand identity of your business is how your public sees you, and it creates the ideal framework for developing a strong (and loyal!) customer base and exceptional customer retention. Getting a handle on those things can, in turn, result in a true competitive advantage over other businesses in your industry.
Topics: #Marketing, #printers, advertising, PR, brand consistency, color consistency
3 Reasons Your Marketing Firm Should Bring Production Printing In-House
The coronavirus pandemic has taken a bite out of the American economy. Over 800,000 U.S. businesses permanently closed during the first year of the virus, a 200,000 increase over previous years. Moving forward, many companies still struggle to stay afloat in the ever-changing environment of post-pandemic uncertainty. And, with more businesses cutting budgets, marketing firms are seeking to stand out from the crowd to continue to earn business from the survivors.
Topics: #wideformatprinters, #ProductionPrinting, #AdvertisingPrinting, #Marketing, advertising, Production Printers
Why Your Creative Business Needs an Outcome-based Service Provider
In 2020, the coronavirus pandemic forced businesses from all industries to take a closer look at their operations and move toward a more digital environment. Digital transformation was a buzzword and the shift to remote work and hybrid office environments only accelerated the trend. As expected, the resulting interest in digital technologies saw the managed services industry explode, with a market size that should reach $319.5 billion by 2024.
Topics: Managed IT, #Marketing, MSP, managed service provider, outcome-based service provided, advertising, public relations