Blue Technologies Blog

Why Innovation is the Key to a Thriving Print Business

Posted by Blue Technologies Ohio on Jan 16, 2023 9:00:00 AM

As the print industry struggles to recover from the perfect storm of disruption from the pandemic and a shaky economy, print businesses looking to thrive in 2023 will be using innovation to strengthen their market position.

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Topics: #wideformatprinters, #DigitalArtPrintmaking, Wide format printers

Building the Strategic In-House Marketing Agency with the Right Tools

Posted by Blue Technologies Ohio on Nov 1, 2022 9:30:00 AM

Last year, a survey conducted by Gartner showed nearly a third of businesses had moved their marketing tasks in-house over the previous year. This trend that has been accelerating as more companies look for ways to conserve resources while increasing their competitive edge. Having an internal creative team allows marketers to get closer to the brand, adding to their understanding of what is needed for success. Additionally, an in-house marketing agency allows for expanded flexibility and the speed required to turn projects around in record time. With in-house agencies, cropping an image, changing verbiage, or modifying a color selection is fast and simple, which is advantageous not only from a speed, but also a cost standpoint.

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Topics: #AdvertisingPrinting, #Marketing, #PrintProduction, Wide format printers, in-house marketing

Why Safety Signage is Critical for Entertainment Venues

Posted by Blue Technologies Ohio on Mar 25, 2022 8:15:00 AM

Theaters, amusement parks, museums, and movie theaters all have one thing in common — they must ensure that visitors to their establishments remain safe while on the premises. Not only the owners of such venues, but also their staff members, must remain educated and vigilant when it comes to public health and safety issues.

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Topics: #Museums, Wide format printers, entertainment venues, movie theatres, theme parks, in-house wide format printers, safety signage

What are LED Curable Inks and How Can They Benefit AEC Companies?

Posted by Blue Technologies Ohio on Mar 18, 2022 8:15:00 AM

A new, eco-friendly inkjet ink has appeared on the horizon in recent years that can offer plenty of advantages of architecture, engineering, and construction (AEC) companies: LED curable inks. LED ink technologies are available for many printhead-based and industrial inkjet printing systems, including many leading-edge wide-format printers. 

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Topics: Wide format printers, AEC, LED curable inks

Questions to Ask When Purchasing In-House Production Print Equipment

Posted by Sample HubSpot User on Oct 18, 2021 8:15:00 AM

Last year, the coronavirus pandemic caused worldwide economic hardships. Businesses shut down for long periods — or were permanently shuttered — and the repercussions are continuing to show up in the way people do business. Many companies had to rethink their dependence on outside suppliers for important day-to-day supplies such as signage and marketing collateral, since many print shops were forced to close. 

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Topics: Production print, Wide format printers, Production Printers, in-house production print, production print equipment

How to Ensure Your Architectural Plans are Perfect

Posted by Blue Technologies Ohio on May 20, 2021 8:15:00 AM

The recent disruption of the architecture industry due to coronavirus unleashed a spate of delays, project cancellations, and overwhelming uncertainty about the future of the industry.

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Topics: Large Format printer, Wide Format printer, Perfect architectural plans, Large format printers, key to perfect architectural plans, perfect architectural plans wide format printers, perfect architectural plans large format printers, Wide format printers

About Blue Technologies

Blue Technologies is an award-winning office technology solutions provider. Since 1995, we have offered office hardware, managed print services, document management, and IT solutions to businesses throughout the state of Ohio, becoming the region’s most reputable office technology provider in the process.

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