In today’s dynamic environment, where innovation is the driving force behind every industry, print houses are no exception. The evolution of printing technology has paved the way for unprecedented levels of precision, speed, and customization, reshaping the landscape of the printing industry. From the earliest printing presses to the sophisticated digital printers of today, the journey of printing technology has been a testament to human ingenuity. In this blog, we delve into the fascinating realm of modern printer technologies and their transformative impact on print houses, touching upon their evolution, customization capabilities, and the environmental and cost benefits they bring to the table.
Want to drive more traffic to your online site or brick-and-mortar business? Consider print advertising. While digital advertising seems to be all the rage, print advertising is still very relevant. That’s because it tends to increase brand recall and recognition far better than digital ads. And marketing campaigns that combine both print and digital elements are 400% more effective than those that are digital alone. Since most readers spend at least 20 minutes on a print magazine or book, they have more time to get their eyes on your advertising. Plus, 82% of consumers tend to trust print ads more when it comes to making a purchase decision.
For many years, golf courses and country clubs were seen as exclusive, elite locations where only rich people could enjoy themselves. They were also seen as something more geared towards older people. Today, golf clubs and country clubs have become more accessible to people from different walks of life, but at the same time, new challenges have cropped up.
New technologies are constantly being developed for the print industry. These range from efficiency enhancements to amazing innovations that are transforming the way production print happens.
With supply chain shortages and disruptions continuing, companies often have to scramble to get basic tasks done. When it comes to printing, problems range from rising paper costs and shortages to difficulties in replacing printer parts.
One of the biggest challenges in the hospitality industry is how to encourage patrons to go back into restaurants, hotels, and other vacation or tourist venues as remnants of the pandemic continue to fade. In considering this, certain trends jump to the forefront for the forthcoming year that all hospitality trades — from hotels, motels, inns, and bed and breakfast establishments to restaurants and entertainment venues — should consider.
The hospitality industry has always been competitive, but the recent pandemic has just upped the ante. Now, hotels, motels, bed and breakfast establishments, inns, and others all must choose a strong differentiation strategy to survive. Current consumer demands include trends like no-contamination zones and highly personalized — even hyper-personalized — strategies.
Climate change has been in the headlines over the past year, with the UN’s Intergovernmental Panel on Climate Change releasing a “Red Alert” in August. This new focus, coupled with other environmental concerns such as overburdened landfills, microplastics in our oceans, and toxic waste from decaying e-waste and other elements leaching into our soil and water tables, has caused consumers to reach for eco-friendly brands.
You may be one of the many small- and medium-sized businesses currently struggling to stay afloat in our post-pandemic economy. Or, you may be a fast-growing start-up with a strong unique selling proposition (USP) that must be conservative about how you allocate resources. Or you may even be a huge enterprise that is trying to hold your place in an increasingly competitive marketplace. These, or any number of scenarios, can cause smart companies to evaluate every aspect of their businesses for places where they can conserve capital without sacrificing productivity or efficiency.
Like many industries, the automotive repair business has seen a definitive slump in the wake of the coronavirus pandemic. During the year-long lockdowns, driving was down, leading to a reduction in the need for repairs and a slump in routine maintenance work as well. In some areas, a decline in estimates and repairs reached at least 50% — and potentially even higher.