Blue Technologies Blog

Why Hospitality Organizations Should Focus on Branding

Posted by Blue Technologies Ohio on Jan 26, 2023 9:00:00 AM

The lingering effects of the pandemic coupled with a struggling economy have caused the hotel industry to experience significant losses — $111.8 billion in revenue from room sales during the period ranging from 2020 to 2021. While business travel is predicted to remain down for most of this year, leisure travelers will pick up some of the slack, helping to nudge the industry toward recovery.

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Topics: #wideformatprinters, hospitality, branding and marketing

Why Innovation is the Key to a Thriving Print Business

Posted by Blue Technologies Ohio on Jan 16, 2023 9:00:00 AM

As the print industry struggles to recover from the perfect storm of disruption from the pandemic and a shaky economy, print businesses looking to thrive in 2023 will be using innovation to strengthen their market position.

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Topics: #wideformatprinters, #DigitalArtPrintmaking, Wide format printers

How A Wide Format Printer Can Help Construction Companies Beat the Lingering Negative Effects of the Pandemic

Posted by Blue Technologies Ohio on Dec 22, 2022 8:30:00 AM

Everyone in the construction pipeline — from owners and developers to contractors, subcontractors, and vendors in the deep construction supply chain — have been impacted by the ongoing coronavirus pandemic. In response, members of the industry are turning to address both short- and long-term business challenges.

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Topics: #wideformatprinters, Wide Format printer, In-house printer

How Wide-Format Printing Can Improve Hotel and Motel Marketing

Posted by Blue Technologies Ohio on Sep 29, 2022 9:00:00 AM

With much uncertainty in the world right now, the travel industry has to be creative to attract customers. 

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Topics: #wideformatprinters, hospitality

Increase Your Golf or Country Club Membership with These Marketing Strategies

Posted by Blue Technologies Ohio on Nov 26, 2021 8:15:00 AM

While many areas of the hospitality industry saw reduced revenues as the coronavirus pandemic continued to wreak disruption, one segment of the industry learned how to thrive. The segment? Country clubs. The secret to their success? Innovation. 

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Topics: #wideformatprinters, #DocumentManagement, #CountryClubs, marketing strategies for golf or country clubs

The Best Office Tech for Busy Architectural Firms

Posted by Blue Technologies Ohio on Nov 17, 2021 8:15:00 AM

Architects and their staff have always relied on tools to create projects and plans that illustrate good design and help their clients live, work, and play in better, more cohesive environments. But the industry has come a long way since the advent of the drafting table, compass, and mechanical pencil. Today’s busy architectural firms rely on a host of forward-looking tools and technologies that increase design capabilities and make daily tasks easier and more frustration-free.

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Topics: #wideformatprinters, #multifunctionalprinter, #DocumentManagement, #ArchitectureFirms, MFP, architectualoffice, printmanagement, productionprint

How Signage and Physical Marketing Can Boost Your Auto Body Business

Posted by Blue Technologies Ohio on Nov 11, 2021 8:15:00 AM

Like many industries, the automotive repair business has seen a definitive slump in the wake of the coronavirus pandemic. During the year-long lockdowns, driving was down, leading to a reduction in the need for repairs and a slump in routine maintenance work as well. In some areas, a decline in estimates and repairs reached at least 50% — and potentially even higher. 

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Topics: #wideformatprinters, #printers, #Automotive, #AutomotiveIndustry, signage, signageandphysicalmarketing, autobodybusiness, boostyourautobodybusiness

3 Reasons Your Marketing Firm Should Bring Production Printing In-House

Posted by Blue Technologies Ohio on Sep 21, 2021 8:00:00 AM

The coronavirus pandemic has taken a bite out of the American economy. Over 800,000 U.S. businesses permanently closed during the first year of the virus, a 200,000 increase over previous years. Moving forward, many companies still struggle to stay afloat in the ever-changing environment of post-pandemic uncertainty. And, with more businesses cutting budgets, marketing firms are seeking to stand out from the crowd to continue to earn business from the survivors.

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Topics: #wideformatprinters, #ProductionPrinting, #AdvertisingPrinting, #Marketing, advertising, Production Printers

Transform Your Print Business with These Leading Edge Commercial Print Trends

Posted by Blue Technologies Ohio on Aug 16, 2021 9:00:00 AM

With over $900 billion in revenue generated every year, the commercial printing business is a lucrative industry. Technology is leading the way to increased profit margins, helping commercial printers expand revenues by 20% over the last five years. Added to that is the growing popularity of digital printing, which is increasing by 10% annually. 

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Topics: #wideformatprinters, Production printer, Print house, commercial print trends, print shop, commercialprint

How Landscape and Building Architects can save Time with Document Management

Posted by Blue Technologies Ohio on Jun 24, 2019 8:00:00 AM

Landscape and Building Architects know the cost of paper and ink. They regularly produce wide-format designs, layouts, and plans for review and approval. Once approvals are in place, they move to the construction phase, during which they record and process design change requests.

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Topics: #wideformatprinters, #Engineering, #ArchitectureFirms, #CollaborationSoftware, #DocumentManagementSolutions

About Blue Technologies

Blue Technologies is an award-winning office technology solutions provider. Since 1995, we have offered office hardware, managed print services, document management, and IT solutions to businesses throughout the state of Ohio, becoming the region’s most reputable office technology provider in the process.

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