Even in the digital age, the need for marketing pamphlets and product brochures remains a vital part of the advertising industry. The difference in distribution channels means consumers expect both electronic media and vibrant, high-quality prints of the latest products displayed in stores or distributed to them via traditional mail. For graphic designers, compromising on quality is never an option, whether in direct-mail marketing agencies or advertising firms. When it is time to send their designs to the print company, ensuring everything is complete and accurate makes their job stressful.
Maximizing Productivity for Advertising Firms in Ohio
Topics: #AdvertisingPrinting, #ProductivitySolutions, #EnterpriseContentManagement
Print Solutions for Advertising and Marketing Firms
There is a reason graphic designers do so many preflight checks before moving any of their designs to a printer. Advertising and marketing print production can make up 80 to 90% of the total product cost. Any mistakes aren’t just costly – they can be devastating.
Topics: #wideformatprinters, #ProductionPrinting, #AdvertisingPrinting, #MarketingMaterialsProduction, #Infrastructure