A new generation of healthcare consumers are demanding better care. Not only do they want access to high quality care, but they also want a more personalized health care experience. This importance of personalized engagement has only increased during the coronavirus pandemic, a trend that outlines the changing face of healthcare and the eagerness of consumers to engage with caregivers in a more open and positive way. Research from McKinsey shows the following trends are guiding personalization demands in the healthcare industry:

• Personalized care improves both outcomes and in-care experiences.
• People are willing to change their health insurance plant to get more personalized care.
• People that experienced high cost follow up care reported clear reasons for this care that could be addressed through personalization such as clearer post-discharge instruction, instructions surrounding specialist care, and independent research about their health condition.

Engagements and channels for engagements that helped providers provide better care included informational emails and text messages, automating decisions around which channels and messages to use, and automating key interventions such as suggested specialists, appointment times, etc. 

While attending to personalization, healthcare providers must keep data security and privacy in mind. With more than 40 million pieces of patient data compromised by data breaches in this year alone, this is a tall order. Hackers are evolving new methodologies to get hold of sensitive data, placing ever larger burdens on in-house IT departments.

However, the solution to both of these quandaries can be managed through partnering with a solid third-party provider of Managed IT services, which can provide hospitals, doctors’ offices, and others in the healthcare industry with the expanded resources and capabilities necessary.

How Managed IT Can Help Secure and Personalize Healthcare for Better Outcomes

Working with a managed services provider (MSP) who has strong Managed IT expertise can help your healthcare organization succeed at both personalization and data protection. This is good, since quality data is at the root of successful personalization efforts. Here’s how it works:

A Managed IT Partner Helps You Collect Quality Data

Healthcare is not a one size fits all concept. But collecting data on patients will allow your organization to analyze and respond to patterns to help identify and treat conditions based on individual characteristics. Digitizing paper-heavy processes using document management can quickly process large amounts of patient data and render it easily accessible to authorized personnel. Having data on hand at the right time can make a real difference in patient treatment, especially in emergency situations.

A Managed IT Partner Helps You Automate, Sort, and Access Data

The more you can automate, the more time healthcare staff must spend with each patient and on the patient care journey. Automating daily tasks such as data entry and distribution of medications can also reduce the opportunity for human error, bringing more precision to the decision-making process. Using document management solutions and other workflow optimizing technologies, your MSP can help you harness the power of patient data, increase your ability to communicate and collaborate effectively with both patients and colleagues, and make better recommendations during and after treatment.

A Managed IT Partner Keeps Your Data Secure 

Finally, your MSP has a vested interest in keeping your data safe and helping you maintain strict compliance with appropriate data protection and privacy regulations such as HIPAA. Because Managed IT experts seek and employ IT talent with deep knowledge of cyber security, your organization benefits from this focused intelligence through better data handling, management, and security. 

Partner with Blue Technologies for Unparalleled Managed IT Services

At Blue Technologies, we actively pursue and hire the most talented IT professionals in the marketplace to staff our Managed IT team. As such, our team is on the cutting edge of evolving cyber security protocols and threat prevention and protection, giving you an extra edge when it comes to data security and safety.

In addition, we also provide state-of-the-art technologies to help you manage your data well, optimize your workflows, streamline business processes, and increase communication so you can concentrate on presenting your patients with the most personalized, professional care possible. 

Choose the Managed IT solution that will help you help your patients faster, better, and more safely. Contact a Blue Technologies consultant and learn how our Managed IT solutions can help your organization provide the dual benefits of personalized care and data protection today.